Rebranding the portal to myGEAerospace
Around 2014, the myGEAviation Customer Portal was released to commercial customers of GE Aviation. The functionality and data available on the website have increased massively along with the number of users. Currently, there are over 20,000 registered users. And, there are now multiple terabytes of documentation in Technical Publications alone.
Given how important the Portal is to our customers, the Customer Portals Team is dedicated to supporting the current site and developing new, needed functionality. The maintenance and new development are released each week, but we are especially excited to highlight two major changes and improvements in March.
Rebranding facelift
As announced in late 2021, the large GE company is separating into three industry-leading, global public companies focused on the important growth sectors of Aviation, Healthcare, and Energy. With the separation, GE Aviation is becoming GE Aerospace, an aviation-focused company shaping the future of flight. As they say, “New name, same great products and service!” Along with that change, our Customer Portal website is being renamed:
myGEAerospace Customer Portal
All the backend, technical, unseen infrastructure changes are being implemented now by the development and support teams. In March, the hard work will be released to the production website. Users will see the changed url, name, images, and some colors. The updates include the new login page which still has the familiar GE Monogram logo along with the same fields, buttons, and links for help. All the key elements, laid out in a crisp, clean user interface. It’s a new look for sure!
User Experience improvements
More changes are coming throughout 2023 as the Portals team focuses on delivering more customer experience improvements with a modern web appearance. Coinciding with the rebranding launch, the March updates include the start of significant upgrades coming this year to how our users interact with the website:
• The Search field’s increased visibility in the Top Navigation bar with a wider screen to view quick results more easily.
• The buttons in the Top Navigation bar are being re-organized and reduced in size for a cleaner, more intuitive presentation.
• The waffle menu (the nine-dot icon) in the top-right of the site is being standardized across the growing number of GE Aerospace websites our customers use. This menu provides the necessary, integrated navigation our customers need to move to and from the customer experiences.
• FAQ & Give Feedback buttons are now located in the dropdown under the user’s name in the top right. These buttons previously existed on the side of the screen, but we are changing that in order to consolidate and simplify the available actions into the Top Navigation bar.
The Portals teams want your feedback to these changes and any other aspects of your experience using the website. You can do this via the Net Promoter Score surveys which pop up to users every 60 days. You can also use the “Share Feedback & Ideas” (Link). Speaking of Voice of Customer, the user feedback mechanisms and processes used by the Customer Portals will also be overhauled in 2023 to improve feedback gathering and synthesis.
Given how important the Portal is to our customers, the Customer Portals Team is dedicated to supporting the current site and developing new, needed functionality. The maintenance and new development are released each week, but we are especially excited to highlight two major changes and improvements in March.
Rebranding facelift
As announced in late 2021, the large GE company is separating into three industry-leading, global public companies focused on the important growth sectors of Aviation, Healthcare, and Energy. With the separation, GE Aviation is becoming GE Aerospace, an aviation-focused company shaping the future of flight. As they say, “New name, same great products and service!” Along with that change, our Customer Portal website is being renamed:
myGEAerospace Customer Portal
All the backend, technical, unseen infrastructure changes are being implemented now by the development and support teams. In March, the hard work will be released to the production website. Users will see the changed url, name, images, and some colors. The updates include the new login page which still has the familiar GE Monogram logo along with the same fields, buttons, and links for help. All the key elements, laid out in a crisp, clean user interface. It’s a new look for sure!
User Experience improvements
More changes are coming throughout 2023 as the Portals team focuses on delivering more customer experience improvements with a modern web appearance. Coinciding with the rebranding launch, the March updates include the start of significant upgrades coming this year to how our users interact with the website:
• The Search field’s increased visibility in the Top Navigation bar with a wider screen to view quick results more easily.
• The buttons in the Top Navigation bar are being re-organized and reduced in size for a cleaner, more intuitive presentation.
• The waffle menu (the nine-dot icon) in the top-right of the site is being standardized across the growing number of GE Aerospace websites our customers use. This menu provides the necessary, integrated navigation our customers need to move to and from the customer experiences.
• FAQ & Give Feedback buttons are now located in the dropdown under the user’s name in the top right. These buttons previously existed on the side of the screen, but we are changing that in order to consolidate and simplify the available actions into the Top Navigation bar.
The Portals teams want your feedback to these changes and any other aspects of your experience using the website. You can do this via the Net Promoter Score surveys which pop up to users every 60 days. You can also use the “Share Feedback & Ideas” (Link). Speaking of Voice of Customer, the user feedback mechanisms and processes used by the Customer Portals will also be overhauled in 2023 to improve feedback gathering and synthesis.